Fastrack presents The Music Run, Bangalore’s biggest party this season!
~And everyone’s invited~
Mumbai, Delhi and Bangalore, 14th August 2017 – What would you say to being fit with LEDs, lasers, fireworks, blaring good music and great company? We say Get Set, Go! Fastrack, India’s iconic fashion and youth brand invites you to the second edition of The Music Run™ at Clarks Exotica Convention Resort and Spa, Bangalore on 19th August 2017. Followed by a lively after-run music festival, this ultimate run is the fastest growing event in the mass running and entertainment space globally. With the DNA of young millennials and the undeniable energy that comes with it, Fastrack brings to India the ultimate dance event, enabling the youth to be a part of a full blown experiential event.
The 5k run is a party in disguise that lets participants enjoy the best of all worlds with this year’s exciting music line-up with DJ Zaeden, DJ Shaan and Best Kept Secret. ‘The Sound Track’, the 5KM running course will be lined with over 120 speakers to pump out the most voted songs by participants on the Music Voting App across 5 interactive and themed music zones: rock, pop, old school, hip hop and dance. The Fastrack KM in the last leg of the run has the coolest experiences, with a customised tunnel night club experience at the Dance Zone, a Fastrack Chillout Zone at the Music Village and much more. Foam installations will set the tone for the entire run, with music podiums to strike a pose post the run and life-size beer pong and ball pits building the after party into the night. Mascots are set to pep the participants in the run, cheering them with fun goodies through the running track.
Speaking on this association, Ayushman Chiranewala, Head of Marketing – Fastrack said, The Music Run™ is a seamless blend of music and fitness, both of which are immensely popular amongst the youth today. Speaking the language of the young millennial through its products which denote energy, excitement and self-expression, Fastrack is bringing a first of its kind event to India. Coined as the worlds ‘loudest 5k’, the global popularity of The Music Run™ reinforces Fastrack’s vision as India’s iconic fashion and youth brand, allowing participants to #LiveTheBeat.”
Fastrack has also rolled out contests across its social media handles for free passes. With #SlaySquad, participants can tag their squad they plan to go to The Music Run with and stand a chance to win passes for their crew and themselves. Those who’ve bought their passes can upload a boomerang with #FastrackCrowdSurf to show how excited they are and stand a chance to win a shot at crowd surfing. Fastrack is also launching a first of its kind service at The Music Run. With #Bookmyshoulder, concert goers can book a shoulder to get a better view of the performances on stage. Tall enough and want to lend a helping hand to those in need? Then lend your shoulder to those ‘shawties’ and help them get a better view of the concert. Log on to http://fastrack.in/themusicrun/bookmyshoulder to book a shoulder to climb onto or sign up to lend a shoulder!
This global event is already live across 25 cities and welcomed 100,000+ Music Runners, 70+ sponsors and 30+ live artist performances. Following the whopping success of the first edition held in Bangalore in 2016, this year the Music Run™ by Fastrack is expected to be another rager. So get your groove on, pick a cause of your choosing be it because you’re bored of swiping left or because you love EDM and run for it with #JustCause in the Fastrack Wave, together with all the other runners who have pledged for any cause! Register on BookMyShow or go to the event page on http://fastrack.in/themusicrun. Gates open at 15:30 PM, with the first run wave starting off at 17:00 PM and the music festival at 18:30 PM.
When was the last time running sounded as good as a music concert?
About Fastrack: Fastrack was launched in 1998 and became an independent urban youth brand in 2005. Since then, it has carved a niche for itself with watches and sunglasses that are both fashionable and affordable. Fastrack extended its footprint into accessories in 2009 with a range of bags, belts and wallets. Fastrack retails across the nation through 158 exclusive Fastrack stores in over 79 cities as well as authorized multi-brand outlets and online (www.fastrack.in). Today, the brand has successfully notched up the title of being the most loved youth fashion brand in the country.